The briefing always existed.
The incentive to share it didn't.
The agency that pitched you knew your market cold. The proposal had names in it. Then you signed. The reports got safe. The names disappeared.
The information didn't disappear. The incentive to share it did.
“The most essential gift for a good writer is a built-in, shockproof bullshit detector.”
Ernest Hemingway
Your agency doesn't have one. We do.
What we believe
The data was always there.
Search patterns. Competitor moves. Industry shifts. AI visibility. All public. A good analyst with the right tools finds all of it. The agency model never gave them the tools or the time.
An insight without an action is just anxiety.
Every finding in a MARGIN report comes with one move the owner can make this week. Without hiring anyone. If we can't tell you what to do about it, we don't include it.
The market is already talking.
The gaps nobody in your city has claimed. The searches your customers are running. The competitor gaining ground quietly. It's all visible right now. Most businesses never look.
Local businesses deserve the same picture.
Fortune 500 brands know their market before they move. Always have. The only thing that changed is the tools now exist at $199.
Hemingway Advisory
Massachusetts
15 years consulting inside Fortune 500 companies. Toyota. Boston Scientific. National Australia Bank.
We built MARGIN because we knew what the real briefings looked like. And we got tired of watching local businesses pay $2,500 a month for the sanitized version.
One report. 24 hours.
Everything your market is saying about you
and what to do about it.
Get my report · $199No subscription. No retainer. Full refund if it isn't worth it.